Laundry powder, top & front loader

Our plant and mineral based laundry powder powerfully cuts through dirt, leaving your laundry clean and smelling fresh.

It's important to reduce your exposure to potentially unhealthy chemicals like optical whiteners, phosphates and artificial fragrances - which is why we don't use them. As a result our powder is not only great for your wash, it's also kinder to your skin and a safer option for those with sensitive skin or allergies.

Performance: There's no need to compromise when you use ecostore laundry powder. Our products are not only healthier for you, they have also been independently benchmarked against the market leader to ensure excellent results.

Use a little, save a lot: Our laundry powder is safely super concentrated to give you up to 32 washes per 1kg pack. To help you use only as much as we recommend, we have included a handy measuring scoop which is made from recyclable sugar plastic that helps reduce your carbon footprint.

Top loader | Front Loader:

500g = 16 washes TL | 32 washes FL

1kg = 32 washes TL | 64 washes FL

2kg = 64 washes TL | 128 washes FL

4.5kg = 144 washes TL | 288 washes FL

Health: We know that fragrance is one of the top allergens that causes Allergic Contact Dermatitis (ACD) which is one of the reasons that we make sure our beautiful essential oil based fragrances are compliant to International Fragrance Association Standards while minimising the number of allergenic fractions they contain. We’re developing a system on our website to make these more accessible, but to help people identify any allergens in the meantime, we identify them on our product labels with an asterisk like this: - Linalool*, d-Limonene*, Coumarin* or Geraniol* We also offer fragrance free alternatives for many of our products.

Environment: Everything we do has an environmental impact, and our aim is to minimise this as much as possible by providing products that allow us to live lightly on the earth. The ingredients in our laundry powder are safer for the environment. With proper greywater systems in place any rinse water used while cleaning can safely be re-used on your flower gardens, lawns and trees. Suitable for septic tanks.

Manufacturing: Our laundry powder is made in NZ to the strictest environmental standards in our ISO14001, Enviromark Diamond and CarboNZero certified factory.

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Sizes :
500g · 1kg · 2kg · 4.5kg 500g · 1kg · 2kg 1kg · 2kg

My granddaughter aged 11 has suffered from eczema since birth. Many chemicals later she is now clear of the embarrassing lesions on her fingers and body, thanks to your products. Two weeks after changing to your washing powder there was a huge improvement in her skin and now 6 weeks later she has been healed. Well done!!!!! Brilliant products.

Judy | Email

Love love love your products, and once again your washing powder proved today why I love it so much, not even a nose bleed all over my daughters white linen was too tough for it. I let it soak, threw in the poor teddy that got caught up in the drama, and NOT a spot. Thanks for great products.


There was research done on this washing powder and this product has less than 2% fillers. which means more washing powder than other leading brands who use up to 40% fillers!


The best stuff in the world. Daughter stopped itching and hayfever better as no strong perfumes. Gives a great wash, its just not worth buying other brands. We had to try Persil recently as couldn't get ecostore and we ended up throwing it out as itches and sneezes returned. Thanks for the ongoing care of our family ecostore!


ecostore washing powder is the only powder that doesn't irritate my daughters eczema. We tried a few before we found ecostore powder and now we wouldn't use anything else.


You have made mine and my 3 year old sons life so much better! He suffers from many allergies and with this has eczema. The eczema had been so bad, he was constantly scratching himself raw and waking through the night because he was so itchy. I switched to your washing powder and it was like magic, his skin is now so clear and hardly any need for prescribed creams!

Jaime S.

I just wanted to say - wow - I am a convert. I was using one of the popular brands of washing powder and not so happy with the results. I switched to your brand and my whites are the whitest they have ever been. The stain remover actually worked first time happy. Thank you!

EG | email Dec 2012

Hey guys, I just wanted to say I've changed to using your laundry products now and my husband has had no psoriasis on his skin anymore BRAVO ECO STORE such a life saver Bless you all xx

Kendall | Facebook | June 2011

I find your laundry powder to be the most effective and economic washing powder that I've tried. Our washing is definitly cleaner and brighter than it was before.


My little man suffered from sever eczema (only mild now). Your washing powder is the only one on the market that I can use. I am a huge fan and use all your products! Thank you!


If you haven't tried the ecostore laundry powder, you've been missing out. Give it a try, once you go ecostore laundry poder you won't go back - it's the best I've tried and I won't be changing anything else ... money and environment saving ... a win win!


I use the new unscented laundry powder and LOVE it. Please please please keep producing it!


I use everything from the dishwashing liquid to the toilet cleaner. I have used both the top load and front load washing powder and both work wonderfully at getting clothes clean and stain free yet gentle enough that it's the only washing powder that doesn't cause my son's sensitive skin to flare up.

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